Company Vitaz Food and Beverages Pvt Ltd is a venture in the ‘Instant Drink Powders’ segment located in Gandhinagar; the capital of Gujarat State. With increasing shift in lifestyles a corresponding awareness of health is emerging amongst consumers. People are increasingly becoming conscious of their dietary care and by matching the new pace to their lives with improved nutritional and dietary habits.
This new awareness has seen consumers seeking foods that complement their lifestyles while offering convenience, variety and economy, over and above health and nutrition. To supplement the dietary need Vitaz Instant Drink Powder has been launched. The company is confident of providing a product that is not only liked for its taste but also for its nutritional content supplemented with essential vitamins fortification.
Yayati Patel, Founder – Director of Vitaz Food & Beverages Pvt. Ltd. is MBA. Ms. Patel started her career by forming water processing company in Gandhinagar which caters to the markets of Ahmedabad & Gandhinagar. With 10 years of experience in water processing business and further plans to expande business she formed Vitaz Food & Beverages Pvt. Ltd. by launching Vitaz Instant Drink Powder. Ms. Patel oversees’ all the vertical functions of her business
Reema Patel, Founder - Director of Vitaz Food & Beverages Pvt. Ltd. is MBA. Ms. Patel also possesses 5 years of experience in business of water processing. At Vitaz Food & Beverages she is responsible for customer relationship & human resource
Ashok Patel, Founder – Director of Vitaz Food & Beverages Pvt. Ltd. hold degree in commerce and law. Mr. Patel is successfully running Gujarat’s leading brokerage firm that deals in shares and commodities since last 15 years. With his sound understanding of the financial markets and his business acumen, he has steered the company into a trusted brokerage house having strong presence in Gujarat. The firm, Vitaaz Food & Beverages Pvt. Ltd., has Mr. Patel’s visionary and rich experience which will lead Vitaaz to much greater heights.
Darshan Patel, Founder – Director of Vitaz Food & Beverages Pvt. Ltd. has wide experience in the field of construction. At Vitaz Food & Beverages he is responsible for production.
At Vitaz we are committed to improving the quality of life of the communities we serve. We do this by constantly doing innovation in our product and giving healthy return to the consumers in the society where we operate. We eye to recognize Vittaaz as the most trusted, popular and highest-selling brand in the instant powder drink segment in National as well as the International market.
Our mission is to reach at the pinnacle of ‘Instant Powder Drink’ industry by following our values practice and to give society what we have which will evoke trust among our consumers, employees, and shareholders. We are committed to protecting this heritage of health with trust through the manner in which we conduct our business.
We believe and are guided by the following principles:
We strive to serve brands and products which fit into consumers’ healthy diet and healthy lifestyle
We work cohesively with our colleagues, with our customers & channel partners building strong relationships based on tolerance, understanding and mutual cooperation.
Innovation & excellence:
We constantly pursue newer & better processes to achieve the highest possible standards in our day-to-day work. Responsibility:
We take responsibility to serve the best to the countries, communities with whom we work and lead as example to others.
The company has Professionals involved engaged into R & D of food products for more than two decades who lay special emphasis on Research & Development for development of new products and making improvement in its existing products
The manufacturing unit of Vitaz Food & Beverages complies with all the health and food safety standards laid down by Local, National as well as International Organizations and Authorities. The unit observes stringent quality control measures and uses high quality equipments and machineries for production. As an evidence of its stress on quality standards compliance, one can appreciate that every single machine deployed at the production facility follows GMP specifications.
Vitaaz, a company having professionals on board having wide experience into FMCG industry has launched the products with wide distribution. Today company has achieved 450 stockist within short span of inception. It has around 150 direct field force + 90 indirect field force working for distribution in market. By the end of this year company is eyeing a number of 1000 stockist to cover maximum market area with its product.